“The Making of BEAUTIFUL BLUE & YOU” will cover the challenges of co-authoring two books, on the basis of separate skills and interests (one author a photographer and the other a Doctor of Communication). As co-authors, Michael Richardson and Dr. Melinda Lincoln-Richardson, members of the Chesapeake Bay Writers guild, have learned valuable lessons on the path to publication. They created their own cover, selected fonts, and formatted original photo illustrations in addition to the selection of images and the “personification” of the Great Blue Heron residing in Williamsburg. Selection of publisher, promotions and marketing as well as distribution will be covered.